Tags: Airtel, BSNL, MTNL, Reliance, Sify Broadband, Tata

Media and Telecom in India Market

In the dog eat dog world of marketing, Media has resorted to several gimmicks. If Mumbai doesnt generate such flurry of activity as for the launch of newspapers there, I would not have bothered. Times of India remains a stooge to capitalist’s interests. And so does Hindustan Times.

It now appears that Airtel tied up with Hindustan Times to distribute its newspapers Hindustan Times gets its assured subscribers and Airtel would get discounted ad rates. All gung ho isn’t it? Airtel would find its way in editorials soon; being hailed as the next best thing that happened to Indian Telecom phenomenon.

Watch this space.

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This post was submitted by Dr. Abhishek Puri on the Broadband Blog on Techwhack.