Tags: Golden Peacock Awards Committee, Spice D-88, Spice Mobiles

Golden Peacock Awards Committee, instituted by the Institute of Directors in 1991, awarded the ‘Golden Peacock Innovative Product Award -2007’ to Spice Mobiles Ltd. for their path breaking offering, D-88, the Dual Sim Phone (CDMA-GSM). The D-88 is a first of its kind in India. The award was presented by Chief Guest of the occasion, Justice R.C. Lahoti.

India’s first Dual Mode Phone, the D-88, has been awarded the coveted Golden Peacock. This is a worthy recognition for a truly unique product that enables both GSM and CDMA technologies to be active simultaneously in the same handset. The other variant in the category is the Spice Dual D-80, which supports two GSM + GSM active connections simultaneously. SPICE DUAL enables the user to make or receive calls from any SIM at anytime as well as receive and send SMS’s.

The ‘Golden Peacock Innovative Product Award for Industry Innovation is presented each year to companies for broader, more comprehensive participation in the industry and contributions to the advancement of the market.

Receiving the award, Mr. Kunal Ahooja said, “Innovation is the key platform for Spice Mobiles and this award has definitely boosted our morale. Indeed, it is our constant endeavour to keep adding innovations across our entire range of products, to the consumers life in more ways than one. We are further strengthening our marketing forces as well as the research and development centres to deliver the best and to further market these innovations in the best manner to our customers. Keeping our ears to the ground we spotted this consumer trend of an approximate 8% of mobile consumers who carry two handsets.”

Spice Mobile Phones is all set to launch the World’s first DVD Phone and the People’s phone shortly.

About the Golden Peacock Awards
The ‘Golden Peacock Innovative Product/Services Award’ named after India’s national bird
“Peacock” are awarded every year to the most innovative product as determined by the satisfaction of customer’s long term needs and aspirations in a most cost-effective manner. The Golden Peacock Award considers separately categories of products / services sectors like Electronics /Telecommunication, Education & Training, Health Care, Automobile, Information Technology etc.

Each award winner receives a Trophy together with a Certificate. The Awards have been instituted by the Institute of Directors in 1991 to give boost to the Indian Industry. The Golden Peacock Awards are now considered as the holy grail of corporate excellence and its guidelines provide a checklist for improvement and self-assessment in areas of quality, Innovation, training, governance, environment management and corporate social responsibility.

All institutions whether public, private, non-profit, government, business, manufacturing and service sector are allowed to participate each year. They provide not only worldwide recognition and prestige but also a competitive advantage in driving business in this tumultuous world under Golden Peacock Award models. This is the only award, which has meticulously defined and a transparent selection criteria and is determined by highly elaborate and independent assessment process along with the most distinguished personalities in the Award Jury.

About Spice Mobile Ltd.

Spice Mobiles Ltd. is a part of Spice Corp, a $ 2 billion multi-faceted group with an exclusive telecom eco-system in India. With “Innovation” as the company’s mantra, Spice began the process of revolutionising the Communication & Entertainment sector, with its new age technologically advanced state of the art mobile phones. This led to the birth of Spice Mobile. Spice Mobile phones made its entry two years ago in the Indian market targeting the entry-level handset segment.

Debuting with handsets targeted at the entry-level segment, today, the brand is growing rapidly and has a bouquet of offerings targeting entry, mid & premium segments. Spice Mobiles Ltd has heralded a new chapter in the history of Indian mobile telephony by launching the first ever DUAL MODE PHONES this year.

Riding on the success of its venture, Spice Mobiles Ltd. has strengthened its footprint, built a strong value proposition with the customers and established itself as a competitive brand amongst the host of International players. Moving forward, the company aims to achieve further brand acceptability among all target segments through a broader offering of cutting-edge handsets that combine mobile phone functionality with enriched content and smart device capabilities for greater high-speed voice and data capacity.

For further information please contact:
Nupur Bhardwaj / Priyanka Verma
LinOpinion, The Lintas PR Division
Tel: 9818166416 /9873137378
E-mail: nupur.bhardwaj@lintasindia.com , priyanka.verma@lintasindia.com